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"The algorithms are programmed, I believe, to get to know us better over time, and rather than resent the invasion of privacy I have come to feel a grudging respect for, and even a growing sense of intimacy with, my own personal algorithm. You have to admire, for example, the inventive audacity of a program that would read an e-mail someone sent me about “Holocaust deniers” and think that I might be shopping for a Holistic Dentist."
