No, the MaxM is not a men's magazine. It's a new product from Mike's company...super bright mixable LEDs.
What's cool about them, besides being
so amazingly bright they kind of freak us out (and should absolutely not be looked at directly, under any circumstances!).
is that they are controllable through analog in, which means you need no external microcontroller to start mixing MaxM-ally bright and blinky colors.