Online dating: Matching, meeting, and mapping

About the project

Interviews with online daters on behalf of Yahoo! Personals identified service design opportunities for helping daters move from online interactions to first dates. The result: MapChat, which combines local listings, chat, and maps. MapChat was deployed in beta through Yahoo! Labs in 2008, and resulted in a patent. I led experience research on the project, visualized the results as experience models, and created initial interaction and visual design specifications.
  • Interviews with online daters
  • Visualizing research findings: the cycle of matching, meeting, and moving on.
  • Visualizing research findings: intensities of travel and commitment
  • Initial design specifications